Tourism in Portugal

Learn some facts about tourism in Portugal

Portugal does not always appeal to tourists as much as it does now


The fact that Portugal is a fashionable country - is undeniable. Today, more than ever, tourists seek the country for its beaches, gastronomy and culture. But it wasn't always so. This "planted seafront garden" for a time remained unknown to the general public.


Some facts about tourism in Portugal

In 2016, Portugal won 23 of the so-called "Tourism Oscars" at the 2016 World Travel Awards, with nine more awards than in 2015. Among the winning categories are the airline TAP, Lisbon as the best European city for cruises, Madeira as best destination islands and Algarve as the best beach destination.


- Tourism is the largest export activity in the Portuguese economy, with exports accounting for 15% of the country's total exports and tourism and travel accounts for more than 4% of Portuguese GDP.

Ria de Aveiro, Portugal

- The demand for tourists is mainly in three regions of the country: Lisbon, Algarve and Madeira. Nearly three-quarters of overnight stays are recorded to these three regions.


- Portugal has a great geographical diversity, containing plains, mountains, beaches, islands, forests, vineyards and cities full of historical patrimony.


Reguengos de Monsaraz, Alentejo, Portugal

- The slogan of the first Portuguese tourist poster was "Portugal: the shortest way between America and Europe". This poster was launched in 1907 by the Propaganda Society of Portugal, which intended the Portuguese capital to become the platform of international traffic between Europe and the American continent.


- Portugal was the 3rd country in the world to have an official tourism institution and is in the genesis of the World Tourism Organization. However, the development of this sector for many years revealed a delay relative to other Western European countries. Tourism in Portugal was practically non-existent until the end of the seventeenth century.